A review request after every completed job, an alert when something negative appears, and a reply already drafted for you to approve.
Automations / Reviews & Sentiment
Most businesses have the reputation they have earned and the review count of a business half their size, because asking depends on someone remembering at the one moment it would land. We trigger the request off job completion, when the work is fresh and the customer is most inclined to be generous. Then we watch what comes back across the platforms that matter, tell you the moment something negative appears, and have a reply drafted before you have finished reading it. Volume, recency and response rate all feed local search, and all three stop depending on anyone’s memory.
Get startedFor a local business, reviews are the shop window. They determine whether you appear in the search at all, and then whether the person who found you gets in touch. Most businesses have the reputation they have earned and the review count of a firm half their size — not because the work is worse, but because asking depends on someone remembering at the end of a job.
of consumers read online reviews
BrightLocal, Local Consumer Review Survey 2026
use Google to read them — down from 83% a year earlier
BrightLocal, Local Consumer Review Survey 2026
are more likely to use a business after reading positive reviews
BrightLocal, Local Consumer Review Survey 2026
We work out the point in your process where a customer is most likely to say something generous, and hang the request off that event rather than a fixed delay.
The request goes out automatically, and monitoring picks up what lands across every platform you care about, positive and negative.
Responses come back drafted in your voice for approval, and recurring themes get reported — because the same complaint three times is an operations problem, not a reviews problem.
Triggered by the event that marks the work complete, sent over email or SMS, and linked directly to the platform you want — so leaving a review takes about twenty seconds.
Google Business Profile, Trustpilot, Facebook and the review sites specific to your trade, watched together rather than checked separately when someone remembers.
An alert within minutes of a poor review appearing, to whoever needs to act. The difference between responding in an hour and responding in a week is visible to everyone reading it afterwards.
A reply prepared in your voice, referencing the actual job, ready to read and approve. Responding to everything is what a strong profile looks like, and it is the part that usually lapses.
What people repeatedly praise and repeatedly complain about, tracked across months. Three mentions of the same thing is a signal about how the work is run, not about the reviews.
Compare it to the number of jobs you completed. The gap between those two figures is the whole opportunity, and it is usually a large one.
Not on a fixed delay — off the event that marks the job complete, when the customer is most inclined to be generous. That timing is most of the difference between a trickle and a steady flow.
Plenty of tools will send requests. Responding to everything is what a strong profile actually looks like, and it is the part that lapses first — so responses come back drafted in your voice, referencing the real job, ready to approve.
The same complaint three times is not a reviews issue. We track themes across months and say so, which is less comfortable than a rising star rating but considerably more useful.
It moves two things that feed each other. Volume and recency are both inputs to local search ranking, so a steady flow of recent reviews affects how often you appear at all — and the rating itself affects whether someone who sees you gets in touch. The reason most businesses under-perform here is not that they are bad at the work; it is that asking depends on someone remembering at the end of a job, and by then they have moved on to the next one.
You hear about it within minutes and you have a reply ready, which is most of what matters. The alert goes to whoever should handle it, and a draft response is prepared that acknowledges the specific job rather than offering something generic. A measured reply posted the same day often reads better to future customers than the complaint reads badly — it is the unanswered one-star from eight months ago that does the damage.
They are the same trigger seen from two ends, and most clients end up with both. The communication work is about the whole customer conversation — confirmations, updates, follow-ups — with the review request as one message in that sequence. This is the reputation side: monitoring what comes back, alerting you, drafting responses and tracking themes. If you only want the request going out, that sits in communication. If you want to manage what happens after it, you want this.
Book a free discovery call and we’ll look at your current review flow, and what a request after every job would be worth.
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